SYS.001

From source to published post — here's the machinery

PulseCraft is an AI social media automation platform that discovers content, writes platform-native posts, and publishes across 10 networks. Most teams publish their first AI-generated post within about 40 minutes of setup.

Sources → AI pipeline → brand layer → schedule → platforms, with review gates you can switch on SOURCESRSS · SEARCH · DOCS · CUSTOM AI PIPELINEANALYZE · PLAN · WRITE · ADAPT · FORMAT BRAND LAYERVISUAL · TONE · MOOD SCHEDULEAUTO / MANUAL PLATFORMS10 NETWORKS REVIEW GATES — ON OR OFF, PER WORKFLOW

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The five setup steps

About 40 minutes from a blank account to a running engine.

STEP.01

Set up your brand profile

What you do: fill in brand name, industry, audience, and tone; pick visual, language, and mood styles.

What happens: the engine learns your brand DNA once — every post it ever writes inherits it.

~5 min

STEP.02

Connect your social accounts

What you do: link the networks you want to be active on — up to 10 platforms depending on your plan.

What happens: connected accounts appear in one view, ready to receive content. Start with two or three; add more later.

~10 min

STEP.03

Add your content sources

What you do: point the engine at material worth talking about — RSS feeds, Google Search topics, your own uploads.

What happens: sources refresh automatically every few hours. The "what should we post today?" question retires.

~10 min

STEP.04

Create your first content plan

What you do: choose content types, quantity per platform, and cadence; then pick automatic publishing or manual review — per workflow.

What happens: the pipeline starts producing. One source item becomes platform-ready posts for every network in the plan.

~15 min

STEP.05

Launch and review at your pace

What you do: hit publish on the plan. Then grab a coffee.

What happens: posts flow on schedule; the dashboard tracks published counts, pipeline status, and engagement.

Live

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Inside the five-stage AI pipeline

A five-stage AI pipeline: analyze, plan, write, adapt, format. Each stage does one job — that's why the output doesn't read like one-shot AI text. Why multi-step beats one-shot →

Analyze Plan Write Adapt Format

STAGE.01

Analyze

Stage 1 reads the source and extracts what matters: the claims, the numbers, the angle worth amplifying.

STAGE.02

Plan

Stage 2 decides the post structure — hook, body, call to action — before a single sentence is written.

STAGE.03

Write

Stage 3 writes the copy in your brand voice, against the plan, not against a blank prompt.

STAGE.04

Adapt

Stage 4 reshapes the draft per network: 280 characters for X, long-form for Medium, thread or carousel where it fits.

STAGE.05

Format

Stage 5 finalises media, links, and platform conventions so the post publishes clean on the first try.

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You decide where the human sits

You choose per workflow: fully automatic, or every post waits for a human click.

Full review

Every AI draft waits in your queue. Nothing publishes without a human click.

Review mode × publish mode — the four combinations
Review modeAuto publishManual publish
Auto review Full autopilot — sources in, posts out Drafts auto-approve; a human clicks publish
Manual review Approved posts ship on schedule Maximum control — review and publish are both human gates

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Tuesday, 9:15 AM

Overnight, the platform discovered three trending articles, generated 14 platform-specific posts, and published eight of them. The rest is a ten-minute review.

  • OVERNIGHT

    Three trending articles discovered; 14 platform-specific posts generated; eight published across LinkedIn, X, and Reddit.

  • 9:15

    Four posts wait in the review queue. The social manager approves three, tweaks one caption, rejects one that feels off-brand. Six minutes.

  • 9:21

    One click on the client switcher: a second brand's queue, reviewed and approved. Four minutes.

  • 9:25

    Two brands fully covered for the day. The morning belongs to strategy, not copy-paste.

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Your first 30 days

What changes, day by day
WhenWhat happens
Day 1Brand profile set, accounts connected, first content plan live. Your first AI-generated posts hit your feeds.
Day 3You've reviewed a few dozen posts and fine-tuned your brand styles. The output starts feeling dialed in.
Day 7Content flows automatically. You're under 15 minutes a day of social media management.
Day 14You add platforms and frequency, and switch on the reply engine (Professional and up). Engagement starts climbing.
Day 30Consistent posting on every platform, without extra headcount. Time to evaluate your plan and scale.

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Setup questions, answered

How long until the first post goes live?

Most teams publish their first AI-generated post within about 40 minutes of setup. The five setup steps — brand profile, accounts, sources, content plan, launch — take roughly 40 minutes in total.

Do I need technical staff to run PulseCraft?

No. Setup is forms and account connections — no code. Technical skills only become relevant if you build custom source workflows or run the self-hosted Enterprise deployment.

What happens when a platform rejects a post?

The post is marked failed and surfaced in your queue with the reason — nothing disappears silently. Fix the content or the account connection and retry.

Can I start fully manual?

Yes. You choose per workflow: fully automatic, or every post waits for a human click. Many teams start with manual review on everything and loosen the gate as trust builds.

More questions? The full FAQ → · Curious what the engine can do? Every feature → · Ready to see the numbers? Pricing →

Forty minutes from now, this could be running.

Start free →

Free month · 10 posts · No credit card